PUMA Speedcat
This year, one of the most striking trends in the sneaker world is motorsport-inspired footwear, with the undisputed star being the PUMA Speedcat.
After taking Paris Fashion Week by storm, the Speedcat is carving its path into the closets of style enthusiasts worldwide.
The PUMA Speedcat OG edition pays homage to the golden era of motorsport. In 1983, Stefan Bellof shattered the world speed record, completing the Nürburgring track in an astonishing 6 minutes and 11.13 seconds.
This record stood unbroken for an impressive 35 years, until 2018. That historic lap not only cemented Bellof's place in racing history but also earned him a Formula 1 contract the following year. Notably, he was the first driver to don Puma sneakers.
Originally launched in 1999, the PUMA Speedcat OG has been a favorite for over 26 years. Inspired by classic racing shoes, its sleek silhouette and slim sole offer unparalleled pedal feel while maintaining exceptional comfort, making it a perfect blend of style and functionality.
Although the PUMA Speedcat OG has remained a staple in stores, this year marks its grand revival, driven by the surging popularity of the Racecore trend in fashion.
This resurgence owes much to the growing global fascination with Formula 1, a sport frequented by the world’s most renowned celebrities, and Lewis Hamilton’s rise as a bona fide style icon.
Today, the PUMA Speedcat OG is not only an integral part of Paris Fashion Week but also a must-have sneaker worn by celebrities such as Dua Lipa, Emily Ratajkowski, and Rose.